The Importance of Communication in Business
Unified communications can be a powerful way to improve office efficiency. By ensuring that all employees are working with the same information, it’s possible to avoid many of the delays and setbacks that can be caused by poor communication. The following guide explores how unified communications can improve the productivity, morale and efficiency of a modern office.

It’s important to understand how communication technologies have evolved over the past few decades. While early companies often operated with a “command and control” style of management, modern companies rely on feedback and communication between employees at all levels.
With a command and control style of leadership, a single manager tells employees directly what they should do. While this can work well for unskilled jobs and manufacturing, it isn’t a viable choice for modern offices that rely on open communication and creativity. If the creative process in an office isn’t working, it may not be possible for a company to innovate.
While it’s important to have open communication between employees, it’s essential to make sure that communication doesn’t degrade to the point where it is all noise. Many offices that have open communication policies are mired by gossip, inaccurate information, poor initiatives, failed projects, low consensus and more.
It’s essential to make sure that the communication policy in an office allows for innovation but gently nudges employees towards productivity. If there is not a nudge towards productivity, it may not be possible for a company or business to thrive.
To create a unified communication network, it’s important to take a comprehensive look at the way people in an office interact. If an office relies on creativity, it’s a good idea to have times where everyone can share their voice or opinion. However, it’s important to make sure that these employees are capable of meeting goals that are set by management.
For example, it’s a good idea to let employees find their own way to a set goal. While management can help a team decide on what goal to pursue, it’s important to let employees determine for themselves how that goal is reached.
By letting employees determine their own path to a goal, it’s possible to improve productivity, creativity and team morale. In addition, this can be an excellent way to improve communication between different groups in an office. By letting people be master of their own fate, it’s possible for them to take ownership of goals. In addition to improving morale, this can also help a company increase its rate of innovation.
Unified communications can be a powerful tool for many businesses and organizations. With unified communication, businesses can achieve high productivity, high morale and enhanced creativity.
Author Bio
John is an Entrepreneur from Brisbane, Australia. He has used a virtual address to give many of his start-up businesses a professional appearance in their early phases and believes that communication is the key to business success. John is currently writing his first book on how to start your own business.